Free tool
Headline analyzer
Test your headline and get clear feedback in seconds. See a score, find the weak spots, and pick from a few stronger options.
0/500 characters
A little context helps you get sharper feedback.
What makes a headline work
Most people read the headline and nothing else, so it has to earn the next click on its own. Three things do most of the work. Clarity comes first: say what the reader gets in plain words, with no guessing. Specificity comes next: a real number, name, or detail beats a vague promise every time. Curiosity is the last bit: leave a small open loop that makes people want to read on. Get those right and the rest takes care of itself. This tool scores each one so you can see what is strong and what is letting the line down.
Frequently asked questions
What does the score mean?
It is a quick read on how strong your headline is. We look at clarity, how specific it is, how much it pulls people in, and the feeling behind it, then roll that into one number out of 100.
What makes a good headline?
A good headline is clear before it is clever. Say what the reader gets, be specific, and give them a reason to read on. If someone has to guess what you mean, the headline is doing too little.
Is this free?
Yes. No sign-up and no limit. Type a headline, add a bit of context if you like, and get feedback straight away.
Can I use this for email subject lines and ads?
Yes. It works for any short line that has to earn a click: a page headline, an email subject, an ad, or a post title. Add a note in the context box so the feedback fits the place it will run.
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