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Events & occasions calendar

How holidays and your own events turn into themed idea batches.

BWritten by the Brandmundo teamUpdated June 5, 2026

The events calendar keeps occasions on your radar before they're too close to plan for — and turns each one into a one-tap idea batch.

The events calendar mixing automatic holidays with custom events

Capture: Schedule → Events showing upcoming auto-holidays alongside at least one custom event, with the add-event affordance visible. Light mode, crop to 16:9.

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Holidays, automatically

Public holidays are added for you based on your business location — a Dutch bakery sees King's Day, a US coffee shop sees Thanksgiving. They appear in the upcoming strip on your home and schedule screens.

Your own events

Add anything that matters to your business in Settings → Events: your anniversary, a product launch, the local festival, your seasonal menu change. Events can repeat yearly, be edited or deleted, and be toggled inactive without losing them.

Generating ideas for an event

Tap any upcoming occasion — on the home screen, the schedule, or the deck's generate sheet — and Brandmundo generates a batch themed around it. The event's name and date steer the AI, so a “Valentine's Day” batch actually feels like Valentine's Day for your business.

A simple rhythm that works

  1. Once a month, skim the next ~6 weeks of occasions.
  2. Generate a themed batch for the two or three that fit your brand.
  3. Like the keepers and schedule them a few days ahead of the date.

Skip the ones that don't fit

Not every holiday deserves a post — forced occasion content reads as filler. The calendar is a menu, not a to-do list.

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